Who We Are

New York Counts is a broad-based, statewide campaign to ensure every New Yorker is counted in the decennial Census, with a focus on historically undercounted and marginalized communities. Powered by the NYS Census Partnership—a collaboration of advocacy, civic, academic, and philanthropic organizations including Engage New York, New York Civic Engagement Table, The New York Community Trust, New York Immigration Table, the New York Law School Census & Redistricting Institute,  and other critical stakeholders —the campaign strengthens democratic representation and helps secure fair federal resources for all New York communities.

Our aim in 2030 as in 2020 is to ensure that all New Yorkers across the state – particularly marginalized communities in historically undercounted and at-risk districts – can fully maximize their participation in each and every decennial Census.

Our aim for 2023 and beyond is to continue to serve New Yorkers as a(n):

Coalition

Connecting partner organizations in a virtuous circle of knowledge- and resource-sharing to break out of silos and broaden their impact during the most unifying and far-reaching causes of a generation.

Hub

Providing a hub for resources for New Yorkers, for New York organizers, advocates, and influencers, and, simply, for all to be empowered with accurate information and timely materials that will help them become partners in getting themselves and their communities counted.

We also remain a living archive of New York state’s “Get Out the Count Efforts” in 2020, when we also served as a(n):

Amplifier

Allowing partner organizations to amplify their messages and needs through the ability to upload resources and participate in an online learning community.

Organizer

Providing easy-to-follow materials, toolkits, and FAQ that will empower all to spread the word all year on the importance of the Census, while combating disinformation and concerns around responding.

Map Set

Centralizing map-based assets and resources that will allow anyone interested in targeted outreach around the 2020 Census to know where to focus efforts.

New York Counts Partners

As it will be in 2030, our work in 2020 was only possible through the power of partnerships. We were proud to steward this coalition of dedicated, hardworking community-based organizations and other partners. Here are just some of our emerging 2030 campaign partners.

Organizations & Philanthropy